Cincinnati’s Black Owned continues to thrive as Bengals players don designs

 Cincinnati’s Black Owned continues to thrive as Bengals players don designs


CINCINNATI — When you’re on the lookout for new Bengals merch with a bit extra swag, look no additional than Black Owned.

As the one Black-owned enterprise to have an NFL license with the staff, that is Black Owned’s second partnership with the Bengals for Sport Dey attire.

“If you see that NFL sticker that claims licensed … I believe that is fairly massive for an area model,” Black Owned founder Means Cameron mentioned.

Cameron is Cincinnati born and bred, so there is not any doubt he is rocking with the house staff.

“Not a brand new fan, not a fairweather fan, by the highs and the lows, stripes do not come straightforward,” he mentioned.

And he is aware of that motto higher than most. In 2011, he and his enterprise companion, Merk Ervin, began the model promoting by promoting shirts out of the trunk of Cameron’s Honda. Now, the model is as distinct because the stripes on a Bengal.

Down on Elm Road, the store welcomes followers to the jungle, the place they will store for designs that put a twist on the standard staff merch.

“We have gotten into taking what’s conventional sports activities appears to be like and tweaking them and giving them a extra streetwear really feel,” Cameron mentioned.

Black Owned Stripes Don't Come Easy campaign

Black Owned

Black Owned’s “Stripes Do not Come Simple” marketing campaign

The collaboration between Black Owned and the Bengals got here from a suggestion. And final yr’s partnership was so profitable, Cameron determined to launch a brand new capsule this yr.

Their hottest piece is the bomber jacket, seen on the likes of Sam Hubbard, Tyler Boyd and, most famously, Joe Burrow.

“It is onerous to get NFL gamers, NBA gamers, artists to put on native manufacturers as a result of it does not all the time give off luxurious,” Cameron mentioned. “That was an enormous second for this capsule.”

Joe Burrow press conference

through Black Owned

Joe Burrow in a Black Owned bomber jacket

Black Owned unveiled its latest assortment together with a reversible bomber to commemorate the White Bengal uniform, the model’s first knitted piece and even a onesie.

Quickly, the Bearcats will get a chunk of the motion as nicely. Cameron says Black Owned acquired an NCAA license to promote College of Cincinnati merchandise.

“We have come collectively to construct one thing that can dwell endlessly and it is all potential however it takes onerous work,” Cameron mentioned. “We simply wish to be a beacon of hope and light-weight right here in Cincinnati and our model has finished that.”

You’ll find Black Owned Sport Dey Merch at their retailer at 822 Elm Road or the Bengals Professional Store at Paycor stadium. You may as well visit their website.


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